Casa Mauletta

Brand identity for a Bed&Breakfast dedicated to bringing Italien charm to nordic costumers

(Client)
Casa Mauletta
(Year)
2024
(Services)
Brand design
Casa Mauletta view

scandinavian style meets

Italian soul

Casa Mauletta opened its doors to guest in 2023. Located in the green hills of umbria the identity needed to mimic the feel of the area but also speak to style conscious nordic guests

The brand identity for Bed & Breakfast Casa Mauletta needed to feel personal, just af the couple running the place is with their guests every day. It needed to have warmth, depth and a human touch, so as to prepare guest for the experience that awaits them.

With colors hand picked straight from the olive groves, the terracotta roofs, the glazed tiles and the wine barrels the palette feels tactility warm to the touch. The brand front relies on calligraphy tradition and seems close to the human hand. These elements used with careful attention to balance and hierarchy combines the nordic sense of style and minimalism with the italian romance and soul.

With a brand identity tying every touchpoint together - from website to signage, print materials and packaging - guests can rest assured their hosts have the greatest attention to every detail, and that their stay will be an experience of a lifetime.